Let's define a couple of things here. Traffic is the number of visitors your website receives. Search volume is the number of people which search for a given keyword.

They are two very different things. The Adwords Keyword Tool has no idea on your potential traffic. read more

I proved in a previous post, that the Adwords Keyword Tool is great for finding out how many searches are performed for a given keyword, in a given month, from any given location.

However, how do we use this data to generate decent predictions on how much traffic we might receive at different ranking positions? read more